This policy explains what personal information pk1974 collects when you use the platform, how it is used, who it may be shared with, and what rights you have over your own data. We have written it to be clear and readable, not buried in legal language that nobody actually gets through.
Your data stays within the pk1974 system. We do not sell personal information to third parties for marketing purposes.
Six principles that govern how your data is handled. The full policy follows below — these cards give you the short version.
Every piece of data we collect has a defined reason — account management, payment processing, fraud prevention or responsible gaming. We do not collect information we do not need.
All data in transit is protected by SSL encryption. Sensitive information — including payment details — is handled through certified payment gateways. Your raw credentials are never stored by pk1974 directly.
pk1974 does not sell, rent or trade your personal information to third-party marketing companies. Data shared with partners is limited to what is operationally necessary — payment processing, identity verification, game delivery.
You can request access to the data held about you, request corrections, ask for deletion where applicable, or request a restriction on how your data is used. Contact support to exercise any of these rights.
Account data is retained for as long as your account is active and for a period after closure as required for financial record-keeping. Data that is no longer required is deleted or anonymised.
When data sharing with third parties is necessary — for example with payment providers like JazzCash or Easypaisa — only the minimum required data is passed. We do not grant third parties open access to your account profile.
This Privacy Policy applies to all users of the pk1974 platform at pk1974.app. By registering an account or using any feature of the platform, you acknowledge that you have read this policy and understand how your personal data is handled. If you have questions, contact pk1974 support through the account dashboard.
pk1974 is an online gaming and sports betting platform accessible at pk1974.app. For the purposes of this Privacy Policy, "pk1974", "we", "us" and "our" refer to the entity operating the pk1974 platform. "You" and "your" refer to any individual who accesses, registers on or uses the platform.
The platform is built specifically for Pakistani users and operates in PKR using local payment infrastructure including JazzCash, Easypaisa, Raast and bank transfer. Our sports coverage is focused primarily on cricket — including Pakistan international fixtures, T20s and the Pakistan Super League — alongside football, esports and other sports.
This policy explains our data practices. It should be read alongside the Terms and Conditions and the Responsible Gaming policy, which together form the full framework governing your use of the platform.
pk1974 collects personal data in the following categories:
| Category | Examples | When Collected |
|---|---|---|
| Identity Data | Full name, date of birth, CNIC or identity document number | At registration and during KYC verification |
| Contact Data | Mobile number, email address | At registration |
| Financial Data | JazzCash / Easypaisa account reference, bank account name, transaction history | When making deposits or withdrawals |
| Usage Data | Games played, bets placed, session times, pages visited | Throughout platform use |
| Device & Technical Data | IP address, browser type, device type, operating system | Automatically on platform access |
| Verification Documents | ID document images, selfie photos for identity confirmation | When KYC verification is requested |
We do not collect sensitive personal categories of data such as biometric data (beyond identity photos used for verification), health records, political opinions or religious beliefs. We collect only what is necessary for the purposes described in this policy.
Data Provided Voluntarily: Some data — such as identity documents and selfies — is only collected when you choose to complete identity verification. You can use basic platform features without full verification, but certain actions such as larger withdrawals require KYC completion.
Your personal data is used for the following purposes at pk1974:
pk1974 does not use your personal data to build marketing profiles for sale to advertisers. Where promotional communications are sent — such as notifications about bonus offers or new features — these are based on your account relationship with pk1974 and you can opt out via your account settings.
All deposit and withdrawal transactions at pk1974 are processed in PKR. Payment data is handled with particular care because of its sensitive nature.
When you make a deposit via JazzCash or Easypaisa, the payment confirmation process occurs within those platforms' own secure systems. pk1974 does not receive or store your JazzCash PIN, Easypaisa PIN or mobile banking credentials. What pk1974 receives is a transaction confirmation reference confirming the payment has been successfully made.
For bank transfers, the bank account name and transaction reference are recorded to match the incoming payment to your account. These details are retained as part of your transaction history for the duration required under our data retention policy.
For card payments, full card numbers are not stored by pk1974. Card processing is handled via a certified payment processor that manages card data under PCI DSS standards. pk1974 may retain a masked card reference (last four digits) for display purposes within your account transaction history.
Third-Party Ownership: Deposits must come from payment accounts registered in your own name. If a third-party account is used — even a family member's — the transaction may be held and the funds returned. This is an anti-money laundering requirement, not a platform preference.
pk1974 uses cookies and similar tracking technologies for the following purposes:
pk1974 does not use third-party advertising cookies that track your behaviour across other websites for retargeting or ad delivery purposes.
Device and technical data — including your IP address, browser type, device type and operating system — is collected automatically when you access the platform. This information is used for security purposes (detecting unusual login locations or devices), for fraud prevention and for maintaining platform stability across different device types.
Most browsers allow you to control cookie settings. Blocking essential cookies will prevent you from logging in or using the platform. Blocking analytics cookies will not affect your ability to use the platform.
pk1974 shares personal data with third parties only where necessary to operate the platform. The categories of third parties who may receive data are:
pk1974 does not share personal data with advertising networks, data brokers or social media platforms for the purpose of targeting you with ads on other services.
All third parties who receive data from pk1974 are required to handle it in a manner consistent with their own privacy commitments and, where applicable, applicable data protection standards.
pk1974 retains personal data for different periods depending on the type of data and the purpose for which it was collected:
Data that is no longer required for any of the above purposes is securely deleted or irreversibly anonymised. Anonymised data — from which no individual can be identified — may be retained indefinitely for aggregated reporting and platform analysis.
You have a number of rights over the personal data held about you at pk1974. These rights can be exercised by contacting support through the account dashboard.
Request a copy of the personal data pk1974 holds about you. We will respond within a reasonable timeframe and provide data in a readable format.
Request correction of inaccurate or outdated personal information in your account. Some changes require re-verification of identity.
Request deletion of your personal data. This right is limited where data retention is required for legal compliance — financial records from transactions must be kept for 5 years.
Request that we limit how your data is used — for example, pausing data use for analytics while a correction request is being processed.
Request your personal data in a structured, machine-readable format so you can transfer it elsewhere. Applies to data you actively provided to us.
Object to processing of your data for purposes beyond core account management, such as analytics or product improvement communications.
pk1974 takes technical and organisational measures to protect personal data against unauthorised access, accidental loss, alteration or disclosure. These measures include:
No security system is completely impenetrable. In the event of a data breach that affects your personal information, pk1974 will notify affected users as quickly as practicable and take steps to contain and remediate the breach.
Your own account security is also a shared responsibility. Do not share your pk1974 login credentials with anyone. Use a password that is unique to this platform. If you suspect your account has been accessed without your authorisation, contact pk1974 support immediately.
pk1974 is strictly an adult platform. Registration requires users to be 18 years of age or older. We do not knowingly collect personal data from individuals under the age of 18.
If pk1974 becomes aware that personal data has been collected from a person under 18, that account will be suspended immediately, the data will be reviewed, and the situation will be handled in accordance with the account closure procedures described in the Terms and Conditions — including return of any real money deposits where applicable.
If you are a parent or guardian and believe a person under your care has registered at pk1974, please contact support immediately. We take age restriction obligations seriously and will act promptly on any notification of this kind.
pk1974 may update this Privacy Policy from time to time. When changes are made, the "Last Updated" date at the top of this page is revised. For material changes that significantly affect how your data is used, registered users will be notified through the platform.
Minor clarifications — such as fixing ambiguous wording or adding examples — may be made without a formal notification. The current version of this policy is always the one published on this page.
Continuing to use pk1974 after a policy update constitutes acceptance of the revised version. If you disagree with changes to this policy, you can close your account by contacting support.
If you have any questions about this Privacy Policy, want to exercise a data right, or have a concern about how your personal information is being handled, please contact pk1974 support.
The fastest way to reach support is through the live chat function in your account dashboard, which is available around the clock. You can also reach the team by emailing:
Privacy enquiries: [email protected] — please write "Privacy Request" in the subject line and include your registered account email so the team can locate your account. Do not include sensitive information such as passwords or PIN numbers in the email.
We aim to respond to all privacy-related requests within 5 business days. Complex requests — such as a full data subject access request — may take up to 30 days to fulfil, during which time we will keep you informed of progress.
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